The Economy is Changing the K-12 School Market Spending Process.
Learn how you can stay one step ahead.
The school market is in the midst of significant changes. These changes provide both challenges and opportunities. Don't let a lack of understanding of the state of the school market put your promotion dollars at risk. Let School Market Research Institute (SMRI) give you a fresh and up-to-the-minute perspective on marketing to today’s educators.
This new comprehensive day-long program will focus on the latest trends and how they are effecting or are predicted to impact the marketplace.
This one-day program is conducted by Bob Stimolo, President of SMRI. Bob has accumulated over 35 years of experience in direct marketing to schools and has helped plan and execute thousands of promotion campaigns. He is the publisher of School Marketing Newsletter and co-author of Marketing To Schools: A Textbook for the Education Market. Bob regularly conducts seminars on school marketing and frequently speaks at trade association meetings. He is the official school market consultant of the National School Supply and Equipment Association (NSSEA) and contributes a regular column on marketing to Essentials, an NSSEA publication. Bob holds a B.A. from the University of Connecticut and an M.B.A. from the University of Hartford. No other seminar leader is better qualified to help you solve the challenges you face in today’s education market.